At a time when technology is continually reshaping our lives, Ocean Basket is introducing a first for the sit-down restaurant industry: a self-service kiosk for take away meals. This innovative approach is being trialled at the Rosebank location and, if successful, will be rolled out across the Ocean Basket restaurant network, enhancing guest experience and operational efficiencies.
The self-service kiosk is the result of a close collaboration with local software company Datapost. The device combines touch display, printing and payment functionalities into a single, reliable unit tailored for in-restaurant use – the sleek, compact design is thanks to Samsung.
Expected to significantly boost the guest experience, enabling guests to place their orders and make payments swiftly and efficiently, the kiosk will reduce wait times and enhance accuracy. By streamlining the ordering process, Ocean Basket aims to free up staff to focus on what truly matters: providing exceptional service to diners and ensuring the quality of food preparation and presentation.
Ocean Basket CEO Grace Harding says: “Convenience is key. Ocean Basket’s self-service kiosks cater to walk-in guests seeking a quick meal, whether it’s a lunchtime “grab-and-go” takeaway for the office or a convenient dinner option on the way home; the kiosks are designed to meet the needs of busy people.”
Ocean Basket’s digital strategy focuses on leveraging technology to elevate customer engagement and satisfaction and the self-service kiosks are another step on this journey. These digital solutions are not only about convenience; they reflect Ocean Basket’s broader commitment to sustainability by reducing paper waste and aligning with eco-friendly practices.
Offering a seamless ordering process, customers can easily navigate the menu, select their desired items and complete the payment. Real-time feedback mechanisms are also integrated into the kiosks to allow for continuous, prompt improvement.
The collaboration with Datapost means the kiosk system is adaptable and scalable – the open software platform allows for customisation to fit Ocean Basket’s brand identity and evolving needs.
“Collaborating with Ocean Basket to develop the software for these self-service kiosks has been an exciting venture for us,” says Wessel Pansegrouw, Sales Director Datapost: “Our goal was to create a user-friendly platform that integrates smoothly with the hardware and meets the unique needs of Ocean Basket’s operations. We look forward to seeing the positive impact it will have on both guests and staff.”
The Rosebank location serves as a pilot for this pioneering initiative. The success of the self-service kiosk here will determine the rollout to other Ocean Basket locations. This trial is crucial in understanding guest preferences and refining the system for broader implementation.
The ocean isn’t a distant horizon, Rosebank; it’s right here on your plate
It was in Rosebank in 1996 that Ocean Basket took the leap and opened its second restaurant. The warm welcome they received from local residents provided the support they needed to keep going – all the way to more than 180 restaurants globally.
And so they were incredibly disappointed when Rosebank closed, a casualty of COVID, and the team has been working hard behind the scenes to return: “Rosebank is where we learnt to break plates properly, chalked our menu on the wall each night and where familiar faces became family,” says Grace Harding, Ocean Basket CEO.
Always a favourite for celebrities like Felicia Mabuza-Suttle, David Kramer, Aziz Pahad and Tokyo Sexwale, Ocean Basket Rosebank is making a triumphant return to the neighbourhood this August, bringing the ocean’s bounty right to your doorstep: Located in the heart of Rosebank’s bustling business district, this all new Halaal Ocean Basket is the ideal spot to grab a quick and delicious on-the-go Lunch Box meal (a new offering since they were last in the area), unwind after a day of shopping or enjoy a light meal before catching a movie at the cinema.
At a time when dining out is becoming increasingly unaffordable, Ocean Basket is committed to quality seafood meals that cater to all tastes and budgets. From succulent prawns and calamari to perfectly grilled fish and hearty seafood platters, there’s something for everyone.
As Ocean Basket turns 29, its restaurants are flourishing, providing much-needed employment and new opportunities in communities across SA. Join us for the seafood, stay for the warmth and leave with memories that will beckon you back for more.